Abstract
The Automotive Industry of India is categorized into passenger cars, two wheelers, commercial vehicles and three wheelers, with two wheelers dominating the market. More than 75% of the vehicles sold are two wheelers. Nearly 59% of these two wheelers sold were motorcycles and about 12% were scooters. Mopeds occupy a small portion in the two-wheeler market however; electric two wheelers are yet to penetrate. The Automobile Industry in India is currently experiencing the demand for diverse range of vehicles namely cars, two-wheelers and heavy vehicles. This is due to volcanic increase in the number of the vehicles of all categories and all types of the vehicles. The reason for this is the Indian economy which was closed till then. The Automobile Industry of India has come a long way faced several challenges and road blocks to growth, since 20thcentury. During its early stages the auto industry was overlooked by the Government and the policies were also not favourable. The present study focuses on Customer Satisfaction of Hyundai Cars with Special Reference to Tiruchirappalli City.
Keywords: Customer Satisfaction, Hyundai Cars.
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